Tourism Management (EQF 5)
TOURISM MANAGEMENT (EQF 5)
Qualification title: TOURISM MARKETING TECHNICIAN
Qualification description: The Tourism Marketing Technician is able to design and promote a competitive tourism offer by using latest digital marketing tools and techniques.
Qualification level: Level 5 of European Qualification framework
Course duration: 420 hours / 1 academic year
Course specification:
| Unit title | Face to face training (hours) | Distance learning (hours) | TOTAL (hours) |
| Introduction to Tourism Industry | 20 | – | 20 |
| Tourism Economics and Statistics | 20 | – | 20 |
| Tourism Geography | 8 | 8 | 16 |
| Market Analysis in Tourism | 40 | 8 | 48 |
| Marketing Strategic Planning for Tourism | 48 | 16 | 64 |
| Tourism Offer Promotion | 60 | – | 60 |
| Digital Marketing for Tourism | 48 | 16 | 64 |
| Workplace Safety | 4 | 4 | 8 |
| Traineeship | – | – | 120 |
|
Total hours: |
228 | 52 | 420 |
Certification:
- Certificate of attendance – Professional qualification certificate issued pursuant to Legislative Decree 13/13
- A pre-condition for final examination and certification is an attendance of at least 80% of the total hours of the training (336 hours)
Admission requirements:
- General Certificate of Education (Advanced Level)
- For studies in English only: English language proficiency at intermediate level corresponding to European Council level B1 or higher
- Valid residence permit for Non-EU citizens
For more detailed information regarding the qualification press HERE.
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